In a sustained effort to boost their morale and drive the Super Eagles to victory, Guinness Nigeria PLC, makers’ of Nigeria’s number one premium brand, Guinness Foreign Extra Stout, has declared an increase in the dollar reward per goal offered to Super Eagles in the group stages from original $2,000 to $5,000 dollars, thus further demonstrating its position as the number one supporter of the Super Eagles and by providing innovative ways for millions of Nigerian fans to show their support for the team at the World Cup in Brazil. This came not too long after, the brewing giant renewed its sponsorship of the national team as the Official Beer sponsor of the Super Eagles for the next 4 years
Austin Ufomba, the Director of Marketing and Innovations at Guinness Nigeria said that the increment was necessary to encourage the players to give more than they normally would. “We are confident in the ability of the Super Eagles despite their performance with the Iranian team and we urge all Nigerians to share in this confidence and this is the reason why we have decided to reassure Nigerians by upping the stakes for the team to also let them know that they have the support of Nigerians at this time” Ufomba stated.
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